Why cricket first?

It is estimated that there are around 2.5 billion cricket fans around the world, with a particularly strong following in South Asian countries. The global cricket market is also expected to continue growing, with the cumulative valuation of IPL (Indian Premier League) ecosystem jumping to $10.9 billion in 2022 and rising year over year. This presents a huge opportunity for our platform to tap into a large and passionate user base.

One of our co-founders is an ex-Daraz Head of Sports Strategy who has extensive experience and knowledge of the cricket industry. This gives us a unique advantage in terms of understanding the needs and wants of cricket fans and players, as well as building relationships with key stakeholders in the industry.

There is a range of exciting possibilities for us collaboration with famous cricket clubs and players. By partnering with these influential figures, we can leverage their fan bases to drive adoption and engagement with our platform. This presents a mutually beneficial opportunity for both our platform and these stakeholders, as we can provide them with new ways to interact with their fans and generate revenue streams.